Sell more honey by increasing web traffic

People struggle most with two things when it comes to running e-commerce stores. One is converting the traffic you’re getting into buyers and repeat customers (we’ve already covered some strategies for this). The other big struggle is finding traffic in the first place (and increasing it over time). Let’s talk about finding sources of website … Continued

Creating a compelling honey brand

I’ve been thinking recently about the importance of building unique, memorable honey brands. How you present your honey has a direct impact on how likely someone is to buy it (especially if you’re not at an event where the taste speaks for itself). By creating a compelling brand, your honey will appeal more strongly to … Continued

Tips for taking irresistible honey photos

Today I’d like to share some photo tips for making your honey and other bee products look irresistible on the web. By creating photos that stand out, you gain a couple of things: you make your honey and other bee products seem more desirable, and you also make your website itself appear more trustworthy. The … Continued